About ORM

ORM - Online Reputation Management
What’s on your wall?

Drawing on nearly 20 years of experience in small business management, music performance and management, youth work, communication, and NGO leadership, Tim Slatter, Director, believes that organisations need encouragement and guidance in ethically-practical strategic communication planning.

Online social media has exploded and businesses need to be present through what they have to contribute.  They need to be creating and responding to the opinions, needs and wants of their stakeholders and their social networks of influence.  Our goal is to establish your company as a reputable opinion leader.

Online Reputation Management (ORM) is a focused arm of Public Relations and plays a critical role Search Engine Optimization (SEO).  We are interested in extending and enhancing the online reputation of small and medium businesses through strategic online communication campaigns that utilize a core website and online social media.

Tim Slatter is a qualified Public Relations Manager and has a passion to communicate in a way that encourages and promotes a life of authenticity, integrity and passion.  This has been known, in the corporate sector, as Corporate Social Responsibility (CSR), and speaks of strategically planning to consider the triple-bottom-line:  profit, people and the environment.

It challenges us to look beyond the traditional bottom line of profit driven business models and consider the sustainability of our businesses going forward in relation to the wider stakeholders.

Recent Posts

Are you professional?

"Professionalism is often more valuable than experience and qualifications."

Professional behaviour has little to do with qualification, position or pay grade.  It has to do with integrity.  We often assume that those with big degrees, lots of letters after their name and a big salary will act professionally, but this is not always the case.  Hopefully, in getting to that position, these people would set a good example in what it means to be professional, but it is just a possible for the person who opens the gate or locks up at night, to be equally professional in their behaviour.

We recently wrote an article for one of our clients, that specialises in outsourced labour solutions, on professionalism.  If you want to build a business and online presence that is based on strong values and principles, then professionalism will play a key role in your reputation.  This article highlights a few key areas where professionalism can be built and maintained; we wrote it in three points: presentation, integrity and boundaries.

These points are applicable to anyone and everyone, they are fundamental to building a strong and mature character.  We’d love to know your thoughts too – so leave us a comment or start a thread on Facebook! Continue reading

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  2. Great ORM is not about the platforms; it’s about the people 2 Replies